Sunday, March 21, 2010

Ford Figo review



Figo has been launched and will compete with the likes of Maruti Ritz, Hyundai i20, Honda Jazz & Skoda Fabia. The Ford Figo, a new nameplate and a fresh face on the Indian market, signals Ford's intention to compete in India's largest and most important small car market segment. Ford Figo is the result of a significant Ford investment commitment to expand its plant near Chennai for volume production as a small-car centre of excellence regionally.Ford's $500 million investment has doubled the plant's production capacity to 200,000 units per year and introduces major advances in high-quality automation and innovative, eco-friendly production techniques. Ford Figo is designed and engineered to compete in India's small car segment, which accounts for more than 70 percent of the new vehicle market. It leverages Ford's small-car platform architecture, sharing underlying technology with the Ford Fiesta, already familiar to Indian drivers.Figo gets completely fresh interior package which means a brand new instrument panel, seats and trim. According to Ford insiders, the interiors will set new standards for small hatchbacks combining class-leading aesthetics and functionality. Built on the same 2498mm wheelbase as the Indian Fiesta and Ikon, the Figo has a similar amount of passenger space as its saloon siblings. Ford's Fusion has never been able to sell in good numbers even it was available in diesel. Ford bets very high with Figo and want to change the complete scenario in luxury small car market. Figo's interiors are very funky and colorful which looks very good and up to date in comparison to other cars in its segment.

2 comments:

  1. every thing is fine but for absence of power windows on rear,it wl capture market soon if rear windows r also power enabled.

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